Congratulations Keely McCarthy! New Vice President of Marketing

Keely McCarthy has been promoted from Marketing Manager to Vice President of Marketing. Keely graduated from Sam Houston State University with a degree in Public Relations and Advertising and a minor in General Business in 2020, receiving Magna Cum Laude honors. Beginning as an intern at SouthStar Bank six years ago, Keely has thrived at every step of her professional journey. She excelled in her initial full-time role as Marketing Coordinator, receiving the Rising Star Award in 2021. Her performance led to her promotion to the Marketing Manager role in 2023. Her exceptional leadership and expertise in the Marketing Manager role have been recognized on multiple occasions, receiving the Rising Star Award in 2023, the Trail Boss Award in 2024, and the President’s Award in 2025. Keely looks forward to continuing to provide creative marketing solutions for both the loan and operations teams, as well as creating unique initiatives and campaigns to support the Bank’s overarching goals.

In her role, Keely will head several tasks, including ad management, event execution, social media management, email marketing, and just about everything in between! Keely’s diverse skill set and expertise have prepared her for any challenge thrown her way.

Outside of work, Keely is a big sports fan and follows several teams, her favorite being the San Diego Padres. She also enjoys reading, sewing, doing puzzles, and discovering new TV shows and movies with her fiancé.

Congratulations, Keely!